What Is a CDP? Customer Data Platform Explained

02 Dec 2025

What Is a CDP? Customer Data Platform Explained

What Is a CDP? Learn what a Customer Data Platform (CDP) is in simple terms, how it works, and when your business needs one. A practical guide for marketers and SMEs

What is Customer Data Infrastructure?

19 Nov 2025

What is Customer Data Infrastructure?

Customer Data Infrastructure (CDI) is the backbone of modern data architecture. Learn how MetaRouter, Segment, Snowplow, and server‑side Google Tag Manager work together to create fast, privacy‑first, scalable customer data pipelines.